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How to Protect Your Family’s Privacy on Twitter: A Guide for Parents and Kids

By: McAfee

It’s no secret that when it comes to social networks, teen preferences can change dramatically from year to year. That holds with Twitter. Even though the social network has seen a dip in use overall, Twitter has proven its staying power among certain communities, and that includes teens.  

According to a 2022 Pew Center Study, 23 percent of teens online use Twitter (down from 33 percent in 2014-15). Because of Twitter’s loyal fanbase, it’s important for tweeting teens as well as parents, and caregivers to understand how to engage safely on the fast-moving platform.   

What do kids do on Twitter?

Many teens love the public aspect of Twitter. They see it as a fun place to connect with friends and stay up to date on sports, school news, memes, online trends and challenges, and popular culture. However, because the platform’s brief, 140–280-word format is so distinct from other popular networks such as TikTok, YouTube, and Snapchat, the online etiquette and ground rules for engagement are also distinct. 

As fun as Twitter content is to share and consume, the platform still comes with hidden risks (as do all social networks).  

Here’s a guide to help your family understand safe Twitter use and still have fun on this unique social network.  

1. Think Before You Tweet 

This is likely one of the most important phrases you can convey to your child when it comes to using Twitter. Every word shared online can have positive or negative repercussions. Twitter’s fast-moving, ticker-like feed can tempt users to underestimate the impact of an impulsive, emotionally charged tweet. Words—digital words especially—can cause harm to the reputation of the person tweeting or to others.  

For this reason, consider advising your kids to be extra careful when sharing their thoughts or opinions, retweeting others, or responding to others’ tweets. We all know too well that content shared carelessly or recklessly online can affect future college or career opportunities for years to come.  

2. Protect Personal Privacy 

There’s little more important these days than protecting your family’s privacy. Every online risk can be traced to underestimating the magnitude of this single issue.  

It’s never too early or too late to put the right tools in place to protect your family’s privacy online. While Twitter has privacy and reporting features designed to protect users, it’s wise to add a comprehensive identity and privacy protection solution to protect your family’s devices and networks.

Kids get comfortable with their online communities. This feeling of inclusion and belonging can lead to oversharing personal details. Discuss the importance of keeping personal details private online reminding your kids to never share their full name, address, phone number, or other identity or location-revealing details. This includes discerning posting photos that could include signage, school or workplace logos, and addresses. In addition, advise family members not to give away data just because there’s a blank. It’s wise to only share your birthday month and day and keep your birth year private.  

3. (Re)Adjust Account Settings  

When is the last time you reviewed social media account settings with your child? It’s possible that, over time, your child may have eased up on their settings. Privacy settings on Twitter are easy to understand and put in place. Your child’ can control their discoverability, set an account to be public or private, and protect their tweets from public search. It’s easy to filter out unwanted messages, limit messages from people you don’t follow, and limit who can see your Tweets or tag you in photos. It’s also possible to filter the topics you see.  

4. Recognize Cyberbullying  

Respecting others is foundational to engaging on any social network. This includes honoring the beliefs, cultures, traditions, opinions, and choices of others. Cyberbullying plays out in many ways on Twitter and one of those ways is by subtweeting. This vague form of posting is a form of digital gossip. Subtweeting is when one Twitter user posts a mocking or critical tweet that alludes to another Twitter user without directly mentioning their name. It can be cruel and harmful. Discuss the dangers of subtweeting along with the concept of empathy. Also, encourage your child to access the platform’s social media guidelines and know how to unfollow, block, and report cyberbullies on Twitter.   

5. Monitor Mental Health 

Maintaining a strong parent-child bond is essential to your child’s mental health and the first building block of establishing strong online habits. Has your child’s mood suddenly changed? Are they incessantly looking at their phone? Have their grades slipped? An online conflict, a risky situation, or some type of bullying may be the cause. You don’t have to hover over your child’s social feeds every day, but it’s important to stay involved in their daily life to support their mental health. If you do monitor their social networks, be sure to check the tone and intent of comments, captions, and replies. You will know bullying and subtweeting when you see it. 

6. Highlight Responsibility  

We love to quote Spiderman’s uncle Ben Parker and remind families that “with great power comes great responsibility” because it sums up technology ownership and social media engagement perfectly. The more time kids spend online, the more comfortable they can become and the more lapses in judgment can occur. Consider discussing (and repeating often) that social media isn’t a right, it’s a privilege that carries responsibility and consequences.  

7. Know & Discuss Risks 

The FBI estimates there are approximately 500,000 predators active online each day and that they all have multiple profiles. Anonymous, catfish, and fake accounts abound online wooing even the savviest digital native into an unsafe situation. Engaging on any social network can expose kids to a wide array of possible dangers including scammers, catfishes, and predators. Scams and predator tactics continue to get more sophisticated. For this reason, it’s important to candidly talk about online predator awareness and the ever-evolving tactics bad actors will go to deceive minors online.
 

Twitter continues to attract tweens and teens who appreciate its brevity and breaking news. While navigating online safety and social media can be daunting for parents, it’s critical to stay engaged with your child and understand their digital life. By establishing an open flow of communication and regularly discussing privacy and appropriate online behavior, you can create a culture of openness in your family around important issues. We’re rooting for you!  

The post How to Protect Your Family’s Privacy on Twitter: A Guide for Parents and Kids appeared first on McAfee Blog.

The Best Way To Protect Your Online Identity

For many Aussies, identity theft was always something that happened to other people. People on TV, usually. But the recent spate of data breaches at Optus, Medibank and Energy Australia has made many of us pay far more attention than ever to one of the fastest growing crimes in our country.  

According to the Department of Home Affairs, 1 in 4 Aussies will be the victim of identity theft over the course of their lives with an annual economic impact of more than $2 billion. And with the financial fallout from the recent data breaches only just starting to be counted, these statistics will no doubt increase dramatically next year. 

What Actually Is Identity Theft? 

Identity theft is when a cybercriminal gains access to your personal information to steal money or gain other benefits. Armed with your personal info, they can apply for real identity documents in your name but with another person’s photograph. This enables them to then apply for loans or benefits in your name, sign up for memberships or even apply for credit cards. 

And it goes without saying that the financial and emotional fallout from identity theft can be huge. Since the Optus and Medibank hacking stories broke just a few months ago, there has been multiple stories of Aussie families who have had their identities stolen and who are in a world of pain. This Melbourne family who have had over $40,000 stolen from ATM withdrawals alone is just one example. 

What Do You Mean By Personal Information? 

Your personal information is any piece of information or data that can confirm who you are or how to find you. It may be a single piece of information, or several pieces used together. It’s often referred to as personally identifiable information (PII). So, it includes your name, parents’ name, address, date of birth, phone numbers, email address, usernames/passwords or passphrases, bank account details, school or university attended, location check-ins even RSVPS for events. 

Every time you register with a new shopping site or social media platform, you will be asked to share some personally identifiable information. However, what you share may be stolen or even misused – just think about the recent list of Australian companies who had their customers’ private information stolen by hackers. So that’s why you need to ensure you are only sharing your information with trusted online sites and take every possible step to protect your personal information online. 

How To Protect Your Online Identity 

While there are no guarantees in life, there are steps you can take to ensure your online identity is as safe as possible. Here are my top 5 tips: 

1. Use Multi-Factor Authentication When It’s Offered – Always! 

Multi-Factor Authentication (MFA) or 2 Factor Authentication (2FA) is a no-brainer because it makes a hacker’s life a lot harder. In short, it requires the user to provide two or more verification factors to gain access to an account or app. This might be a text, email or even a code generated by an authentication app. So, even if a hacker has your password and username, they still need that final piece of information before they can get their hands on your account! 

2. Use A Different (and Complex) Password On Every Account 

Now this may take a bit of work to set up but using a unique and complex password on every account is one of the best things you can do to protect your online identity. And here’s the rationale – if you use the same password on all your accounts and your login details are stolen then hackers have access to all the accounts that are accessed with that password. Yikes!!! So, a unique password for each account is a great measure. I love using a password manager to make this process a little easier. Not only do they generate complex passwords, but they remember them too! All you need to do is remember your Master Password which needs to be extremely complex!!! 

3. Keep Your Devices and Software Updated & Backed-Up 

Updates are most commonly about addressing security weaknesses. And yes, I know they can be a pain but if you ignore them, you are essentially making it easier for hackers to find their way into your life via weak spots. And don’t forget to ensure your security software remains updated too!   

I always recommend keeping a backup of all your important info in case something goes wrong. This should include all your photos, key documents and all your personally identifiable information. A hard drive works well but saving to the cloud is also a good option. I once dropped a hard drive and lost treasured family photos, so the cloud is my personal preference. 

4. Stay Ahead of The Threats – Invest in a Security & Identity Protection Solution  

We all know knowledge is power so investing in top notch security and identity monitoring software will help keep you ahead of threats. McAfee+, McAfee’s new all in one privacy, identity and device protection solution is a fantastic way for Aussies to protect themselves online. It features identity monitoring and a password manager but also an unlimited VPN, a file shredder, protection score and parental controls. And the Rolls Royce version called McAfee+ Advanced, also offers subscribers additional identity protections including access to licensed restoration experts who can help you repair your identity and credit, in case you’re affected by a data breach. It also gives subscribers access to lost wallet protection which help you cancel and replace your ID, credit cards if they are lost or stolen. 

5. Only Use Secure Wi-Fi or a VPN 

Public, unsecured Wi-Fi can make life so much easier when you’re out and about but it’s also a tried and tested way for scammers to access your personal information. Unsecured Wi-Fi is free Wi-Fi that is available in public places such as libraries, cafes, or shopping centres. So, instead of using Wi-Fi, just use the data in your phone plan. Or alternatively invest in a Virtual Private Network (VPN) that cleverly encrypts everything you share on your device.   

About 2 months ago, I embarked on a project to clean up my online life. I’m working through the list of sites I have accounts with and am closing those I no longer use, I’m also doing a huge password audit to ensure they are all unique to each site and are super complex, thanks to my password manager. Now, I’m not quite done yet, but things are in better shape than they were. Why not consider doing the same? With the holiday season fast approaching, why not dedicate a little of your poolside time to practicing a little cyber hygiene. 

 

Till next time, keep those identities safe! 

 

Alex    

The post The Best Way To Protect Your Online Identity appeared first on McAfee Blog.

How to Remove Personal Information From Data Broker Sites

Data brokers are companies that collect your information from a variety of sources to sell or license it out to other businesses. Before they can pass your data along, brokers analyze it to put you into specific consumer profiles. Consumer profiles help businesses suggest products you might like and create targeted marketing campaigns based on your interests.  

Companies who buy data from brokers use it for things like marketing or risk mitigation. For example, if you’re a guitarist, a guitar manufacturer might try to reach you with an ad for their instruments. If you’re in the market for car insurance, insurance providers might use your personal information to do a background check so they can assess the risk that you’ll be in a car accident.  

While businesses don’t typically use your information maliciously, there are risks involved with having your personal data spread online. There might be certain details you don’t want to share with the world, like health or criminal records or financial issues. 

Having your data featured online can also expose it to cybercriminals who might use it for identity theft. Sometimes, hackers can even breach information that’s stored in an information broker’s database. When a criminal has your data, they might be able to access your financial accounts, use your credit to secure a loan, or even use your insurance to receive medical care. 

This article shows you how to remove your information from data broker sites and protect your data privacy online 

Where do data brokers get your information? 

There are various ways for a data broker to access your personal information. Some of these information sources are offline. For example, a broker can peruse public records to view your voter registration information. 

Other information sources that brokers use are online. For instance, a broker might track your buying history to see which products you’re likely interested in. 

Below are some of the top sources data brokers use to collect consumer information. 

  • Websites you visit: Typically, websites and search engines have software trackers that store information about what you do on the internet. Data brokers use web scraping tools to collect data from the websites and social media pages you go to online.  
  • Items you’ve purchased: Data brokers are extremely interested in which products and services you’ve used in the past. They can track your online spending habits on retail and e-commerce sites. Brokers also want to know things like whether you’ve used coupons or loyalty cards to pay for items.  
  • Online agreement forms: Usually, you’ll have to agree to terms and conditions when you register for a new service or program online. Sometimes, companies add disclaimers in the fine print of their terms that notify you that your information can be shared. 
  • Public records: Brokers might be able to find information like your date of birth, Social Security number (SSN), marriage record, driving record, or court records simply by looking through public records 

How many data broker companies are there?

Data brokering is a worldwide industry that brings in around $200 billion annually. An estimated 4,000 data broker companies exist. The largest data broker companies include organizations like Acxiom, Experian, and Epsilon.  

Can you remove personal information from data broker sites?  

Most data broker sites will give you the ability to have your personal information removed from their database — but don’t expect it to be easy.  

You might have to follow a multi-step process to opt out of a broker site. Even after your information is removed, you may have to repeat the process periodically.  

Different regions have different laws when it comes to protecting consumer data. The European Union has the General Data Protection Regulation (GDPR), which gives consumers the right to request that a company deletes any personal information they have stored. 

In the United States, states have to create their own laws to safeguard consumer privacy. States like Colorado and California have enacted laws that allow consumers to have their personal information removed from data broker sites. 

How to remove personal information from data broker sites

The next few sections go over steps you can follow to get your information removed from various data broker sites. Many broker sites allow you to opt out of their data collection and advertising programs.  

Opting out can prevent brokers from collecting and sharing your information and help you avoid intrusive ads for things like pre-approved credit cards. 

Go to the data broker’s website

The first thing you’ll have to do is visit each data broker’s site that has your information. Some of the biggest data broker sites that might have your information include: 

  • Acxiom aggregates information from millions of consumers across the globe. It sells personal information like your religious beliefs and political affiliations to telemarketing and commerce businesses.  
  • Epsilon provides data to a variety of companies worldwide. It has a big database that holds information about millions of households and businesses. 
  • Oracle designs and manufactures database and networking solutions for businesses, in addition to being a huge data broker. Oracle will often work with third-party data brokers 
  • Equifax is one of the three big credit reporting bureaus in the U.S. It provides financial information to both businesses and investors. In 2017, a data breach at Equifax exposed the personal information of almost 150 million people.  
  • Experian is another one of the big credit bureaus in the U.S. Like Equifax, Experian provides financial data to businesses and investors. 
  • CoreLogic provides information to businesses like real estate companies and landlords trying to do things like screen applicants for rental properties.  

While these are some of the largest data broker sites around, this list is by no means exhaustive. There’s a large number of data-sharing sites out there. For example, people-search sites like PeekYou, Spokeo, and Whitepages, let average consumers search through databases of personal information.  

Create an account with the data broker site

It may seem counterintuitive to sign up for an account with a broker when all you want is to delete your information from their site, but most data brokers require you to register with them to opt out of data collection 

You’ll likely have to create an account with every data broker you want to opt out of. Unfortunately, this will require you to give the brokers some personal information, like your name, email address, and possibly a picture of your driver’s license. Cross out your license number if you have to send a photo of your ID.  

Find your personal information

After creating an account with a broker, you’ll likely have to visit their portal to find out whether they have your personal information listed. Checking to see what every data broker has listed about you can be a time-consuming process.  

Services like DeleteMe and Kanary will delete your information from data brokers. However, most of these sites charge a fee, and they only delete your information from a select number of sites. For example, DeleteMe removes your information from 36 different data broker sites 

You should also be aware that some data broker sites don’t allow third parties to request for information to be deleted on behalf of consumers.  

Make removal requests for each instance of data 

You’ll have to make a separate removal request for every data broker site you want to opt out of. Some data brokers make the process more difficult than others. Remember that data companies are always collecting records, so you may need to repeat the process of removing your information from data broker sites annually.  

Here’s how to opt out of some of the largest data brokering companies we mentioned earlier:  

  • Acxiom: Go to the Acxiom opt-out form or call their support number at 877-774-2094. Pick which types of data you don’t want the company to gather. It can take a few weeks for your request to process.  
  • Epsilon: Email optout@epsilon.com and include your name and mailing address. You can also use the opt-out form to ask the company not to sell your personal information or delete your data entirely. If you don’t want to use email, you can call Epsilon’s phone number at 866-267-3861. Epsilon will have a third party verify your identity by asking questions about your personal information.  
  • Oracle: Go to Oracle’s opt-out page. Type in your personal info and click submit. It can take up to a month for Oracle to process your request. 
  • Equifax: On Equifax’s opt-out prescreen page, click “Click Here to Opt In or Opt Out” at the bottom of the page. Pick the option “Electronic Opt-Out for Five Years.” You’ll have to provide some personal information. Click submit.  
  • Experian: You’ll likely have to opt out of all of Experian’s services individually. Experian’s data sharing services include OmniActivation Strategic Services, Direct Mail, Telemarketing, and Email. You can also try sending an email to unsubscribeall@experian.com or unsubscribe@experian.com. If you send an email, include the exact phrase, “Unsubscribe me from Experian’s email database,” in your message.  
  • CoreLogic: Email privacy@corelogic.com. Your subject line will need to be “California Privacy Rights Request.” Your email must state that you’d like to remove yourself from the companies’ databases and opt out of marketing programs. The email should have your name and address. If you don’t get a confirmation in about a week, follow up and ask for the status of your request. You can also try filling out the company’s opt-out form and mailing it to CoreLogic Teletrack Opt-Out Request, P.O. Box 509124, San Diego, CA, 92150. 

Secure your identity online with McAfee Total Protection 

The data broker industry is enormous. A data brokerage can collect a wealth of information about you from a huge number of sources, and provide that information to businesses that use it to do things like design targeted marketing campaigns for their ideal consumers.  

Brokers can share sensitive information that you want to keep private, like medical data. Having your personal information floating around the internet makes it easier for cybercriminals to use it for personal gain. 

By opting out of information-sharing programs, you can protect your online privacy, reduce the number of intrusive advertisements and emails you receive, and make it less likely that identity thieves will target you.  

One of the best ways to protect yourself online is to use quality security software. When you sign up for McAfee+, you’ll get features like award-winning antivirus software, 24/7 account monitoring, a secure virtual private network (VPN), and up to $1 million in identity theft coverage and restoration.  

When it comes to protecting your privacy online, McAfee has your back.  

The post How to Remove Personal Information From Data Broker Sites appeared first on McAfee Blog.

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