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Quizzes and Other Identity Theft Schemes to Avoid on Social Media

Before you take the fun-looking quiz that popped up in your social media feed, think twice. The person holding the answers may be a hacker. 

Where people go, hackers are sure to follow. So it’s no surprise hackers have set up shop on social media. This has been the case for years, yet now social media-based crime is on the rise. Since 2021, total reported losses to this type of fraud reached $2.7 billion

Among these losses are cases of identity theft, where criminals use social media to gather personal information and build profiles of potential victims they can target. Just as we discussed in our recent blog, “Can thieves steal identities with only a name and address?” these bits of information are important pieces in the larger jigsaw puzzle that is your overall identity. 

Let’s uncover these scams these crooks use so that you can steer clear and stay safe. 

A quick look at some common social media scams 

Quizzes and surveys 

“What’s your spooky Halloween name?” or “What’s your professional wrestler name?” You’ve probably seen a few of those and similar quizzes in your feed where you use the street you grew up on, your birthdate, your favorite song, and maybe the name of a beloved first pet to cook up a silly name or some other result. Of course, these are pieces of personal information, sometimes the answer to commonly used security questions by banks and other financial institutions. (Like, what was the model of your first car?) With this info in hand, a hacker could attempt to gain access to your accounts.  

Similarly, scammers will also post surveys with the offer of a gift card to a popular retailer. All you have to do is fork over your personal info. Of course, there’s no gift card coming. Meanwhile, that scammer now has some choice pieces of personal info that they can potentially use against you. 

How to avoid them: Simply put, don’t take those quizzes and surveys online. 

Bogus benefits and get-rich-quick schemes  

The list here is long. These include posts and direct messages about phony relief fundsgrants, and giveaways—along with bogus business opportunities that run the gamut from thinly veiled pyramid schemes and gifting circles to mystery shopper jobs. What they all have in common is that they’re run by scammers who want your information, money, or both. If this sounds familiar, like those old emails about transferring funds for a prince in some faraway nation, it is. Many of these scams simply made the jump from email to social media platforms. 

How to avoid them: Research any offer, business opportunity, or organization that reaches out to you. A good trick is to do a search of the organization’s name plus the term “scam” or “review” or “complaint” to see if anything sketchy comes up. 

Government imposter scams 

If there’s one government official that scammers like to use to scare you, it’s the tax collector. These scammers will use social media messaging (and other mediums like emails, texts, and phone calls) to pose as an official who’s either demanding back taxes or offering a refund or credit—all of which are bogus and all of which involve you handing over your personal info, money, or both.  

How to avoid them: Delete the message. In the U.S., the IRS and other government agencies will never reach out to you in this way or ask you for your personal information. Likewise, they won’t demand payment via wire transfer, gift cards, or cryptocurrency like Bitcoin. Only scammers will. 

Friends and family imposter scams 

These are far more targeted than the scams listed above because they’re targeted and often rely upon specific information about you and your family. Thanks to social media, scammers can gain access to that info and use it against you. One example is the “grandkid scam” where a hacker impersonates a grandchild and asks a grandparent for money. Similarly, there are family emergency scams where a bad actor sends a message that a family member was in an accident or arrested and needs money quickly. In all, they rely on a phony story that often involves someone close to you who’s in need or trouble. 

How to avoid them: Take a deep breath and confirm the situation. Reach out to the person in question or another friend or family member to see if there really is a concern. Don’t jump to pay right away. 

The romance con  

This is one of the most targeted attacks of all—the con artist who strikes up an online relationship to bilk a victim out of money. Found everywhere from social media sites to dating apps to online forums, this scam involves creating a phony profile and a phony story to go with it. From there, the scammer will communicate several times a day, perhaps talking about their exotic job in some exotic location. They’ll build trust along the way and eventually ask the victim to wire money or purchase gift cards.  

How to avoid them: Bottom line, if someone you’ve never met in person asks you for money online, it’s a good bet that it’s a scam. Don’t do it. 

Protecting yourself from identity theft and scams on social media 

Now with an idea of what the bad actors are up to out there, here’s a quick rundown of things you can do to protect yourself further from the social media scams they’re trying to pull. 

  1. Use strict privacy settings. First up, set your social media profile to private so that only approved friends and family members can access it. McAfee’s Social Media Privacy Manager can easily help you do this. This will circulate less of your personal information in public. However, consider anything you do or post on social media as public information. (Plenty of people can still see it, copy it, and pass it along.) Likewise, pare back the information you provide in your profile, like your birthday, the high school you attended, and so on. The less you put out there, the less a scammer can use against you. 
  2. Be a skeptic. You could argue that this applies to staying safe online in general. So many scams rely on our innate willingness to share stories, help others, or simply talk about what’s going on in our lives. This willingness could lower your guard when a scammer comes calling. Instead, try to look at the messages you receive beyond face value. Does something seem unusual about the language or request? What could be the motivation behind it? Pausing and considering questions like these could spare some headaches. 
  3. Know your friends. How well do you know everyone on your list of friends and followers? Even with your privacy settings set to the max, these people will see what you’re posting online. Being selective about who you invite into that private circle of yours can limit the amount of personal information people have immediate access to via your posts, tweets, and updates. However, if you like having a larger list of friends and followers, be aware that any personal info you share is effectively being broadcast on a small scale—potentially to people you don’t really know well at all. 
  4. Follow up. Get a message from a “friend” that seems a little spammy or just plain weird? Or maybe you get something that sounds like an imposter scam, like the ones we outlined above? Follow up with them using another means of communication other than the social media account that sent the message. See what’s really going on.  
  5. Look out for each other. Much like following up, looking out for each other means letting friends know about that strange message you received or a friend request from a potentially duplicate account. By speaking up, you may be giving them the first sign that their account (and thus a portion of their identity) has been compromised. Likewise, it also means talking about that online flame with each other, how it’s going, and, importantly if that “special someone” has stooped to asking for money. 

Stay steps ahead of the scams on social media 

Above and beyond what we’ve covered so far, some online protection basics can keep you safer still. Comprehensive online protection software will help you create strong, unique passwords for all your accounts, help you keep from clicking links to malicious sites, and prevent you from downloading malware. Moreover, it can provide you with identity protection services like ours, which keep your personal info private with around-the-clock monitoring of your email addresses and bank accounts with up to $1M of ID theft insurance. 

Together, with some good protection and a sharp eye, you can avoid those identity theft scams floating around on social media—and get back to enjoying time spent online with your true family and friends. 

The post Quizzes and Other Identity Theft Schemes to Avoid on Social Media appeared first on McAfee Blog.

Social Engineering—The Scammer’s Secret Weapon

Social engineering. It’s a con game. And a con game by any other name stings just as badly. 

Like any form of con, social engineering dupes their victims by playing on their emotions. Fear, excitement, and surprise. And they prey on human nature as well. The desire to help others, recognizing authority, and even the dream of hitting it big in the lottery. All of this comes into play in social engineering. 

By design, the scammers who employ social engineering do so in an attempt to bilk people out of their personal information, their money, or both. More broadly, they’re designed to give scammers access—to a credit card, bank account, proprietary company information, and even physical access to a building or restricted space in the case of tailgating attacks. In this way, social engineering is an attack technique rather than a specific type of attack.  

Several types of attacks employ social engineering: 

  • Phishing scams 
  • Romance scams 
  • Imposter scams 
  • Phony sweepstakes scams  
  • Employment scams 
  • Tax scams 
  • Social media scams 
  • Tech support scams 

The list goes on. Yet those are among the top attacks that use social engineering as a means of hoodwinking their victims. It’s a scammer’s secret weapon. Time and time again, we’ve seen just how effective it can be. 

So while many bad actors turn to social engineering tricks to do their dirty work, they share several common characteristics. That makes them easy to spot. If you know what you’re looking for. 

How to spot social engineering 

1) You receive an urgent or threatening message. 

An overexcited or aggressive tone in an email, text, DM, or any kind of message you receive should put up a big red flag. Scammers use these scare tactics to get you to act without thinking things through first.  

Common examples include imposter scams. The scammer will send a text or email that looks like it comes from someone you know. And they’ll say they’re in a jam of some sort, like their car has broken down in the middle of nowhere, or that they have a medical emergency and to go to urgent care. In many of these cases, scammers will quickly ask for money. 

Another classic is the tax scam, where a scammer poses as a tax agent or representative. From there, they bully money out of their victims with threats of legal action or even arrest. Dealing with an actual tax issue might be uncomfortable, but a legitimate tax agent won’t threaten you like that. 

2) You get an incredible offer. Too incredible. 

You’ve won a sweepstakes! (That you never entered.) Get a great deal on this hard-to-find item! (That will never ship after you’ve paid for it.) Scammers will concoct all kinds of stories to separate you from your personal information. 

The scammers behind bogus prizes and sweepstakes will ask you for banking information or sometimes even your tax ID number to pay out your winnings. Winnings you’ll never receive, of course. The scammer wants that information to raid your accounts and commit all kinds of identity theft.  

Those great deals? The scammers might not ship them at all. They’ll drain your credit or debit card instead and leave you tapping your foot by your mailbox. Sometimes, the scammers might indeed ship you something after all—a knock-off item. One possibly made with child labor. 

3) Something about that message looks odd. 

Scammers will often pose as people you know. That can include friends, family members, co-workers, bosses, vendors or clients at work, and so on. And when they do, something about the message you get will seem a bit strange. 

For starters, the message might not sound like it came from them. What they say and how they say it seems off or out of character. It might include links or attachments you didn’t expect to get. Or the message might come to you via a DM sent from a “new” account they set up. In the workplace, you might get a message from your boss instructing you to pay someone a large sum from the company account.  

These are all signs that something scammy might be afoot. You’ll want to follow up with these people in person or with a quick phone call just to confirm. Reach them in any way other than by replying to the message you received. Even if it looks like a legitimate account. There’s the chance their account was hacked. 

Preventing social engineering con games 

How do scammers know how to reach you in the first place? And how do they seem to know just enough about you to cook up a convincing story? Clever scammers have resources, and they’ll do their homework. You can give them far less to work with by taking the following steps. 

1. Clean up your personal data online.

Online data brokers hoard all kinds of personal information about individuals. And they’ll sell it to anyone. That includes scammers. Data brokers gather it from multiple sources, such as public records and third parties that have further information like browsing histories and shopping histories (think your supermarket club card). With that information, a scammer can sound quite convincing—like they know you in some way or where your interests lie. You can get this information removed so scammers can’t get their hands on it. Our Personal Data Cleanup scans some of the riskiest data broker sites and shows you which ones are selling your personal info. It also provides guidance on how you can remove your data from those sites and with select products, it can even manage the removal for you. ​

2. Set your social media accounts to private.

Needless to say, social media says a lot about you and what you’re into. You already know that because you put a part of yourself out there with each post—not to mention a record of the groups, pages, and things that you follow or like. All this provides yet more grist for a scammer’s mill when it comes time for them to concoct their stories. Setting your accounts to private takes your posts out of the public eye, and the eye of potential scammers too. This can help reduce your risk of getting conned.

3. Confirm before you click. Better yet, type in addresses yourself.

Scammers throw all kinds of bogus links at people in the hope they’ll click and wind up on their scammy websites. They’ll also send attachments loaded with malware—a payload that contains ransomware, spyware, or viruses. If you get a message about one of your accounts, a shipment, or anything that involves your personal or financial info, confirm the sender. Did the message come from a legitimate address or account? Or was the address spoofed or the account a fake? For example, some scammers create social media accounts to pose as the U.S. Internal Revenue Service (IRS). The IRS doesn’t contact people through social media. If you have a concern about a message or account, visit the site in question by typing it in directly instead of clicking on the link in the message. Access your information from there or call their customer service line.

4. Use strong, unique passwords and multi-factor authentication.

The combination of these two things makes it tough for scammers to crack your accounts. Even if they somehow get hold of your password, they can’t get into your account without the multifactor authentication number (usually sent to your phone in some form). A password manager as part of comprehensive online protection software can help you create and securely store those strong, unique passwords. Also, never give your authentication number to anyone after you receive it. Another common scammer trick is to masquerade as a customer service rep and ask you to send that number to them.

5. Slow down. View messages skeptically.

This is the one piece of advice scammers don’t want you to have, let alone follow. They count on you getting caught up in the moment—the emotion of it all. Once again, emotions, urgency, and human nature are all key components in any social engineering con. The moment you stop and think about the message, what it’s asking of you, and the way it’s asking you for it, will often quickly let you know that something is not quite right. Follow up. A quick phone call or face-to-face chat can help you from getting conned. 

The post Social Engineering—The Scammer’s Secret Weapon appeared first on McAfee Blog.

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